Kobo worked with Icon Motion in September of 2018 for their second product launch of the year, this time for their high-end device, Kobo Forma.
With a different shape from previous models, the largest screen for a Kobo device and a lightweight design, the team decided to go for a cloud aesthetic across the video to highlight these features.

It was a great opportunity once again to gather a dream team, learn and hone our skills.
Special thanks to Jeff Briant, not only for helping us bring this talent for the project but also for his guidance during its development.
Project: Kobo Forma
Date: September 2018
Production Company: Icon Motion
Client: Kobo
Executive Producer: PJ Lee
Producer: Alyssa Molfetta
CG Artists: Nemanja Ivanovic, Jacob Berrier, Luis Mejia
Compositors: Luis Mejia
Music & Sound Design: Jeff Moberg

Copyright © 2023 Luis Mejia.